After a successful 2020, mobile gaming companies in India are aiming to expand their operations overseas. Companies such as Games 24×7, GameZop and Delhi-based WinZo Games all aim to enter Western markets to increase their revenues and find new users.
The Indian gaming market grew exponentially over 2020. The country accounted for 17% of worldwide downloads of mobile games in the first nine months of the year, with 7.3 billion total installs, according to data from analytics firm Sensor Tower.
That said, while the Indian market does bring a large amount of users for these firms, it’s known to be tougher to monetize. Western markets, on the other hand, offer fewer users but more opportunities for monetization.
“The Indian gamer loves to play free-to-play games on Google Play but doesn’t spend. The massive popularity of skill games…
