The following MBW op/ed comes from Kim Bayley (pictured inset), CEO of the UK’s Entertainment Retailers Association, whose members include the likes of Amazon, Deezer, HMV, SoundCloud, Spotify, and YouTube. ERA recently released its 2021 Yearbook, packed with data about the UK entertainment market.
Like most things in life, timing really is everything. Just contrast the experience of someone who started their career in music in 2013 compared with their predecessors who started in 2001.
The 2013 cohort have so far enjoyed seven straight years of growth while their unfortunate 2001 counterparts suffered the opposite for 12 years, a dozen years of store closures, redundancies and the constant fear that it might be them next.
The lucky new starters of 2013 are enjoying buoyant times, music is the darling of investors and they could be forgiven for feeling things have never been better.
Of…
