A recent report from Deloitte Insights showed that playing video games ranks as the favorite entertainment option for Generation Z. The digital media survey found that 26% of Gen Z respondents preferred video games, followed by listening to music at 14%, browsing the internet at 12%, and engaging on social platforms at 11%.
The coming decade could be a particularly great period for gaming. The last decade saw the emergence of mobile gaming and cloud gaming subscription services, and these channels have made playing games more accessible. A market report from Newzoo estimates that the number of people playing games will grow 5% per year to reach 3 billion by 2023. That rising tide will benefit the leading interactive entertainment companies that have the resources to invest in AAA-big budget titles, as well as free-to-play offerings to attract…
