The Netflix logo is seen on a TV remote controller, in this illustration taken January 20, 2022. REUTERS/Dado Ruvic/Illustration/File Photo
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LOS ANGELES, March 8 (Reuters) – A senior Netflix Inc executive said on Tuesday the company had no current plans to offer a streaming option that included advertising but declined to rule it out in the future.
“Never say never,” CFO Spencer Neumann said when asked if the company would change its long-standing position that its service should remain ad-free, adding “it’s not something in our plan right now.”
Some Wall Street analysts have urged Netflix, the world’s largest streaming service, to develop a lower-cost tier with advertising to boost revenue. The company’s pace of new subscribers has slowed in recent quarters, and Netflix shares have fallen nearly 43% this year.
