Will esports be next big thing at Olympics?

The Tokyo Olympics introduced a handful of new sports meant to engage with younger generations and different demographics, including skateboarding, surfing and 3-on-3 basketball.

So why not go a step further? Could esports, yes competitive video games, be the next big thing at the Olympics?

It’s playing video games after all — not entirely comparable to gymnastics, volleyball, cycling or international basketball — but the benefits to both sides are clear, and there’s already a thriving international scene in esports, which offers lucrative salaries and fame to its biggest stars.

The Olympics help average viewers latch on to superstars like Simone Biles and Katie Ledecky in niche sports. Esports is still trying to tap into casual fans.

Esports cater to the new generation. Fans watch online, where anyone with world-class skill can become a superstar and make a living from…