The mobile game industry has been growing at an astounding rate over the past decade; beginning with the launch of the iPhone in 2007. The accessibility, reach and ubiquitousness of the mobile platform is further converting a large chunk of the global human population into gamers. This has now been further catalyzed by the COVID-19 pandemic which has led to growth of digital platforms for payments especially in Asian countries.
Games fulfill deep human intrinsic motivations of relatedness, autonomy and mastery and thus cater to a wide set of audiences. Below are some of the numbers which describe this growth.
Above graph shows the mobile games market climbing steadily to $120 bn.
The mobile gaming industry player base stands at 2.69Bn which is roughly 34% of the global world population. Lets…
