Rapper Travis Scott continues to make some bold marketing and promotional moves in the gaming industry. There’s buzz going around that Scott is looking to capitalize on the hype surrounding next-gen gaming consoles right now, by developing his own Playstation 5 game. Additionally, word is that Sony’s deal with Travis Scott could also see the release of his own cobranded console. This is the latest update on Scott’s ongoing partnership with Sony, which was first announced back in October, with teases that Scott’s Cactus Jack company will “produce innovative projects” for the Playstation.
According to Forbes, Travis Scott’s deal with Sony has netted him upwards of $1 million initially, with a multi-year plan that could bring in $20 million or more.
While speaking with Forbes, Travis Scott wouldn’t divulge exactly what he is envisioning for his Playstation partnership – but that didn’t…
