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PlayStation CEO Jim Ryan on PlayStation 5 price, launch titles, strategy

September 17, 2020
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PlayStation CEO Jim Ryan on PlayStation 5 price, launch titles, strategy
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“We want to give gamers clarity, we want to give them certainty,” Ryan said. “We want to future proof them so that they know the console they buy will be relevant in several years time. It’s a considerable capital outlay, and we want to make sure people know they are buying a true next-generation console.”

This is in stark contrast to the Xbox series of consoles, S and X, which offer more nuanced differences (4K vs. 1440p resolution being one example), with an even greater price difference of $299 and $499 respectively. While the Xbox Series S will be the cheapest next-generation game console, Microsoft has caught some heat for a confusing branding strategy.

Ryan also claims that the pricing of the PlayStation 5 machines was decided “quite early this year,” and that Sony always intended to offer a version of the PlayStation 5 at the same price point as 2013′s PlayStation…

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